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Welcome to Acquire

Your one-stop source for list building, lead generation and online events. Get ready to harness growth strategies, learn from industry leaders, and supercharge your lead generation. Catch us every Tuesday for new episodes.

Meet the host

Meet Jennie Wright, the host of The Acquire Podcast. With over a decade of experience empowering entrepreneurs and marketers, Jennie’s strategic insights and innovative list building techniques have propelled numerous businesses towards unprecedented growth. 

She’s the brain behind “The List Injection Method”, and you’ll catch her dishing out her expertise in every episode. 

Her captivating interviews with industry leaders and thought-provoking solo episodes offer actionable advice, inspirational stories, and a roadmap to elevate your brand and acquire leads like never before. Join Jennie on The Acquire podcast as she guides you through the art of list building and the magic of online events, ultimately unlocking your business’s true potential.

Most recent podcast episodes

Episode 79

What’s the #1 mistake that makes people bounce from your funnel before they ever hit ‘buy’? (Hint: It’s fixable, and I’ll tell you how.)

Ever feel like you’re pouring time, money, and energy into your marketing funnel but those sales just aren’t showing up? You’re not alone, my friend—and chances are, your funnel is leaking valuable leads and revenue.

In this episode, I’m digging into all the sneaky spots where your funnel might be losing money—and most importantly, how to fix them fast. Whether you’re just launching or already hitting those six- or seven-figure marks, the strategies I’m sharing today are game-changers that you can implement right away.

We’re diving into all the juicy details: from pinpointing the common funnel slip-ups (hello unclear messaging!), crafting calls-to-action that people can’t ignore, to creating lead magnets so compelling your audience practically begs to opt-in. Plus, we’re talking about smart retargeting, nurturing sequences that actually build relationships (instead of boring your subscribers to tears!), and powerful conversion optimization tactics that will set your funnel on fire—in a good way, of course!

Ready to turn that struggling funnel into a thriving revenue-generating machine? Let’s dive in!

Episode 78

How do you know if your AI setup is actually helping your business grow—or just making things more complicated?

If you’re still thinking of AI as a nice-to-have, you’re already behind. The reality? AI is no longer just a trend—it’s the backbone of modern business growth. But with so many tools, strategies, and conflicting opinions, how do you actually integrate AI in a way that works for your business instead of overwhelming you with tech fatigue?

In this episode, I’m sitting down with Susan Diaz, CEO of Peaceful AI Marketing and a powerhouse in AI-driven business strategy. We’re cutting through the noise to talk about real, practical AI applications—no hype, no fluff, just what actually moves the needle.

Episode 77

How can you re-engage past leads without sounding desperate or spammy?

Ever feel like your sales are stuck in quicksand? One month you’re soaring, and the next, it’s crickets. Before you start slashing prices or throwing money at ads that might work, let’s talk strategy.

In this solo episode, I’m diving deep into what actually works when sales slow down—and trust me, it’s not just “hustle harder” advice. I’ll walk you through proven, strategic moves to turn things around, even in an unpredictable economy.

I’ve been in the trenches, I’ve made the panic-driven mistakes, and I’ve also figured out exactly what works when sales take a dip. Whether you’re facing a slow month or just want to be prepared for the inevitable ebbs and flows of business, this episode is packed with real, actionable strategies that can help you stay profitable, visible, and thriving—without resorting to desperate moves.

Episode 76

What’s the #1 mistake keeping speakers from making money—and are YOU making it?

If you’ve ever dreamed of stepping onto a stage and delivering a talk that not only captivates but also converts—this episode is for you. Because let’s be real… public speaking isn’t just about sharing your message—it’s about getting paid for it.

This week, I’m sitting down with the incredible Jenn Espinosa-Goswami, an experienced speaker and coach who helps entrepreneurs speak with clarity, confidence, and consistency—whether on stage, on camera, or in webinars. If you’ve been stuck in the cycle of free gigs, unsure how to turn speaking into a legitimate revenue stream, Jenn is here to spill the secrets on how to transition from “exposure” to paid opportunities that grow your business.

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